Term 4 - For Sale - Commercial Photomedia

Lesson One -

1. Read through the assessment task notification. Note down any questions or concerns you may have.

2. Create a new blog post Unit 4: For Sale - Commercial Photomedia. Find images and information to answer the question 'what is a marketing campaign'?
Use the links in the Scope and Sequence to help answer the question.

3. Watch the 'Share a Coke' campaign video. Why do you think this campaign was so successful?
Find another marketing campaign for a product that you like and explain why you like this and why you think it is successful.


Lesson Two -

1. Access the History of a Logo Evolutions website (found in Scope and Sequence) and read the information.
Choose 6 of the companies in the list and answer the following on your blog -
A. Identify similarities between the gradual changes that take place within the logo development.
B. Suggest what makes a logo successful in the Twentieth Century.

2. Complete the Evolution of a Logo worksheet (found in Scope and Sequence)


Lesson Three -

1. Continue working on the History of a Logo/Evolution of a Logo worksheet from last lesson.
2. Make sure all work is completed from lesson one.
3. Consider the Medieval History behind symbols by researching Japanese symbols. Post images and your research to your blog.